Did Fashion Predict Trump's Victory? The Style Trends That Foretold the 2024 Election!

Did Fashion Predict Trump's Victory? The Style Trends That Foretold the 2024 Election!

Out with the pollsters, in with the tradwives and clean girls! Fashionistas apparently held the crystal ball for the 2024 presidential election outcome all along, suggesting observers could see the results "written on the wall for months." Picture this: the return to Americana style. Ralph Lauren is the talk of the town again with his Polo bags and lady-like jackets, tipping off keen style savants that Donald Trump's win was a long time coming.

Content creator Elysia Berman sounded the alarm in a TikTok video, claiming these trends were major indicators of the political upheaval. Buckle up; we're diving deep into the fashion-political crossover that no one saw coming.

“These hyper-feminine ideals—most of it’s about conformity,” Berman pointed out, hinting at a shift two and a half years in the making. While the left leans towards expressive styles, the right aligns with current trends. The fashion world is now a hotspot for right-aligned trends, signaling a "return to conservativism." Are your skirts getting longer? The fashion winds are blowing that way, with a conservative breeze setting the course. “There is a value system associated with that aesthetic. We are returning to that aesthetic because we have returned to that value system,” she declared.

But what about the faces of this stylistic swing? Enter influencers like Nara Smith and Hannah Neeleman, aka Ballerina Farm, packing a potent punch through DIY cooking videos and traditional lifestyles. The rising 'clean girl' aesthetic of Sophia Richie is also drawing eyes, alongside trends like 'old money,' 'quiet luxury,' and 'soft life.' Not to mention the wild popularity of Americana and cowboycore styles, as well as the ever-charming cottagecore aesthetic of dreamy frocks fit for garden galore.

Fashion insiders agreed: the return of long denim skirts and Ralph Lauren flag outfits were the first whispers of a cultural shift. As Hemlines rise and fall, so too, it seems, do political tides. One viewer chimed in, “I remember taking fashion history in high school, and my teacher taught us that skirt hems will tell you everything you need to know about the political climate.”

Fashion is a reflection of greater currents—a fact underlined by Danielle Vermeer, head of social commerce at ThredUp, who candidly remarked, “Fashion trends don’t exist in a vacuum; trends are often indicative of larger cultural and societal shifts.”

Whether your closet reflects your political leanings or you're simply along for the style ride, one thing is for sure—fashion isn't just about the clothes. It's a vibrant, political tapestry of the times.

Back to blog

Leave a comment