Fashion Icon or Tyrant Boss? The Scandal Rocking Scandi-Style Matilda and Djerf Avenue!

Fashion Icon or Tyrant Boss? The Scandal Rocking Scandi-Style Matilda and Djerf Avenue!

Do you know this woman? Spoiler: She's a BIG deal in the fashion blogger universe—think iconic butterfly haircut and the enviable "Scandi-girl style" that has everyone talking. 🎀

But hold onto your hats because a bombshell just dropped! A Swedish newspaper hit the scene with a jaw-dropping report featuring 11 interviews with insiders from her brand, Djerf Avenue, accusing her of creating a workplace drenched in "psychological terror." 😱

In chilling clips with face-shaded interviews, employees confessed to daily bullying and living in fear of Matilda, their statements translated from Swedish for the world to see. 🚨 They painted a not-so-rosy picture of a company claiming to foster creativity and inclusivity on their career page.

The real shocker? A bathroom saga unfolded at Djerf HQ when the label on her personal restroom fell off, and someone mistakenly used it. The aftermath? A colleague was forced to scrub it clean, all before Matilda could grace it again! 🛁

And when it comes to body image, things get dicey. Photos of a model were retaken because she was allegedly labeled "too damn fat," according to insiders—a direct contradiction to the inclusive image the brand flaunts so well. 📸

Some employees disclosed the toll on their mental health, with sleepless nights and a need for counseling, vividly echoing the work culture's toxic vibes. Yet, reports suggest HR and even the CEO, her boyfriend, brushed it off, seemingly unable to hold her accountable. 🙄

The internet's buzzing with surprise, with some claiming they never saw this coming from Matilda, while others weren't shocked, hinting at past controversies like copyright strikes. The humor hasn't stopped either; social media is rife with memes poking fun at her alleged antics. 😂

In response, Djerf Avenue acknowledged the complaints, pledging improvements and addressing the bizarre toilet situation. Matilda herself admits she's working on her leadership skills while expressing regret yet not fully aligning with all the claims. 🗣️

The final chapter of this saga is yet to unfold—are you ready to see how it plays out? 👀

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