Zalando's €1.2B Fashion Coup: The Game-Changing Move to Dominate Europe’s Fashion Scene!

Zalando's €1.2B Fashion Coup: The Game-Changing Move to Dominate Europe’s Fashion Scene!

Hold onto your shopping carts, fashionistas! The e-commerce powerhouse Zalando just made a jaw-dropping move by announcing its plans to scoop up fashion retailer About You for a staggering €1.2 billion ($1.3 billion)! That's right, a whopping 107% premium is on the table for About You's shares—which soared to €3.90 after this bombshell news dropped.

Zalando's aiming to expand its fashion empire by launching a voluntary public tender offer snatching up to 100% of About You's share capital. With this bold acquisition, they're ramping up their ambitious strategy revealed earlier this year to dominate the pan-European fashion scene. It's all about creating a fashion supernetwork that unites customers and industry partners like never before.

According to Zalando co-CEO Robert Gentz, this is a game-changer in the quest to redefine fashion shopping. The potential of this collaboration to grab a bigger slice of the fashion market pie has him thrilled! And guess what? About You's head honchos are all in on this plan, backing the offer and promising to stick around to lead the charge once the deal closes.

The likes of Otto Group and HEARTLAND have already committed 73% of their shares to this fashion mega-deal, which is expected to seal the deal by summer 2025. Picture this: by 2028, the dream team aims to boost their finance game with a compound annual growth rate between 5% and 10% for gross merchandise value and revenue.

Zalando’s no stranger to shake-ups, and this acquisition means a dual-brand strategy is in the works, with each brand keeping its unique identity while sharing logistics, payment systems, and more. All of this promises personalized shopping experiences for a fashion-loving audience!

This explosive news follows Zalando's management board revamp unveiled back in May, part of the grand plan to conquer the fashion world. You’ll want to keep an eye on the action because this fashion saga is far from over! Check out the details of Zalando's daring move!

Back to blog

Leave a comment